Showing posts with label identity. Show all posts
Showing posts with label identity. Show all posts

Wednesday, 13 June 2012

Pat's Bags

Pat's Bags come in so many shapes, sizes and colours that they're perfect for any occasion. The bags are handcrafted by Pat Doran and sold at Craft fairs around the north of Scotland. Inspired by Pat's original hand drawn logo and the bags themselves I created this colourful textural logo.

The layout of the business cards and labels makes use of the flowers to create a really strong brand for the business. It's always great to see my designs being used and here is the bag label attached to a bag and ready to be sold.


For more information and to find out where the bags are being sold visit the facebook page - Pat'sbags Aberdeen

Monday, 7 November 2011

Airthrey Ltd

Recently I've been working hard on identity and branding for a brand new company. Airthrey Ltd are a Learning Evaluation company set up to help businesses to make the most of their learning and development investments.

The brief for the logo was to incorporate the business aims with a castle theme - the business having been named after Airthrey castle in Stirling. No easy task but I did this with a bar chart/battlement combo. Running with the bar chart idea I turned the business card on it's side to give it a stand out layout. A fresh company needs fresh colours and inspired by our autumn photoshoot at Airthrey Castle orange was the colour of choice.

As well as taking photos for the website I also provided consultation on the website's overall appearance and have laid out the first paper in a planned series available from the resources section of aithrey.com.



Monday, 17 October 2011

Business Cards

An important part of running your own small business is networking - meeting people to work with and potentially meeting new clients. For a graphic designer I realised it's also very useful for research purposes. I go home at the end with a stack of Business Cards. I often design those (usually) 85mm x 55mm pieces of card that are passed out and have a very important job to do. These are two of my favourites from recent networking events:-


the card that likes to talk is a great idea for photographer, Jane Massey, and


the little card with the scanable details brings business cards into the 21st Century for Alternative Copy

For even more creative inspiration check out Cardonizer.